On our 12th day virtually in Israel, we are traveling through the center of Tel Aviv on Rothschild Boulevard. This iconic and picturesque street is is home to many of the most significant milestones in modern Israel: the home of David Ben-Gurion, Independence Hall, The Tel Aviv Library and today some of Israel's top start-ups and Venture Capitalists. Tel Aviv has been recognized as a UNESCO World Heritage site because it is home to the world’s greatest number of buildings in the Bauhaus style, giving it the name The White City.
Rothschild Boulevard is also a commercial center, with major financial institutions lining the street; a cultural center, with the main theater and concert hall of Tel Aviv; a culinary center, with numerous top restaurants; and a leisure center, with the central boulevard popular with dog walkers, bikers, and some of Tel Aviv’s wealthiest and most beautiful who stop off at its coffee kiosks.
Rothschild Boulevard was one of the first streets to be built in the city of Tel Aviv little over 100 years ago. Named originally as Rehov HaAm (the street of the people), it was renamed to reflect the generosity of Baron Edmond James de Rothschild of the French Rothschild banking dynasty. One house, on the corner of Rothschild Boulevard and Herzl Street, was built in 1909 by the Eliavson family, one of Tel Aviv's sixty founding families.
Rothschild Boulevard runs, in the south, from the neighborhood of Neve Tzedek, northwards through the White City of Tel Aviv. Whilst many of the buildings on Rothschild Boulevard have rich histories, undoubtedly it is Independence Hall, where Israel’s Declaration of Independence was signed in 1948 which is the most important, and this is fairly central along the street. At the northern end of Rothschild Boulevard is the Habima Theater, Israel’s national theater, and the Fredric Mann Auditorium.